Identify and discuss the risks of either or both parties Case Study

Identify and discuss the risks of either or both parties - Case Study Example Thus it needs get food products from various overseas suppliers to continue its distribution business. Majority of food products that the company distributes are manufactured by companies which are located in USA. Now the company has developed a new market for spicy chicken noodle soup product which is desirable among Asian customers. Thus to avail this products the company is searching manufactures for this particular product who will be able to add special flavor and aroma to attract the Asian customers. Among many other manufacturers, it has shortlisted two companies, Slick Willie and Gumpbell Soup Company. But the finalization depends on the price quotes and the quality of the product provided by the companies. Gumpbell Soup Company Inc. is a New York based old line food manufacturing company which was founded in 1896. It went public in 1999 and has offered majority of its stock to the public. It has a high reputation among its customers as a renowned international food company t hat manufactures and sells wide ranges of food products across the USA and rest of the world. The company has a very comprehensive operation which includes research and development department for development of new and unique products, production plant and department to control the quality of food products all over the USA. It also has strong domestic and international distribution network to boost its sales. Although it has strong reputation among its customers but still it faces a strong competition from its major competitor Slick Willie’s Foods on the ground of pricing strategy.